QR Codes - Examples of how to Use Them

Examples of QR

  • House/Building for sale/lease sign—launches a video tour of the building’s inside

  • Products—scan the code to get instructions (Best Buy, Target)

  • Concerts—guests scan a code when they exit to tweet about the show

  • Books—scan the code to hear about the author

  • Clothes—scan the code to meet the designer

  • Food wraps—scan the code to see nutrition value or a “how-to” video of a chef

  • Installation of a product—scan the code to see a video showing how to install

  • Movie poster—scan the code and see a video of trailer

  • Musicians—scan the code to hear an audio of them performing

  • Children’s Book—scan the code to make learning fun

  • Recipe Book—scan the code to see video on how to make the dish

  • Novel—add codes for stories about characters

  • Museums—scan the code for audio for a piece of artwork

  • Travel brochure—scan the code to see a video of the place

  • Games—scan the code to launch a game

  • Grocery shopping—scan the code to see recipe, or video of chef preparing dish

  • Uniforms on employees—scan the code to find out their experience

  • Shelf Talkers—scan the code for recipes for an item

  • Donations—scan the code to make a donation

  • Wine bottles—scan the code to find out about the winery, vintage or production information

  • Political campaigns—scan the code to volunteer, donate or hear the candidate talk about an issue

  • Tweeting—scan the code to tweet about us

  • Contact information—scan the code to phone us or email us

  • Speakers—scan the code to find their bio

  • Concerts—scan the code to find out more about the performer

  • Wedding—scan the code to see a video of the bride and groom thanking everyone

  • Share button on landing page—opens email to send

  • Twitter button—goes to their Twitter login

  • Share your contact information

  • Contest—link to a game with free prizes (Subway)

  • Facebook—scan to Like us

  • Tickets—scan the code for admittance

  • Material Data Sheets—scan the code to get product information

  • Equipment—scan the code and get a link to maintenance log, troubleshooting information or training videos

  • Wedding/Party invites—scan the code to RSVP

  • Airlines—scan for passenger check in

  • In store point of sale—scan and get extended product information

  • Lettuce—scan for favorite salad recipe

  • Magazine—scan to share article

  • Plant tags—scan for growing tips on each plant variation (too much to fit on a tiny tag)

  • Yearbook—scan to see a video clip for a game or to broaden content and coverage

  • Band—scan to play a video or show an event calendar

  • Church—scan to play choir video or sermon

  • Sports players—scan to find out more about them

  • Advertising on the street—scan to find out more

  • Bills—scan to pay bill

  • Print advertising—scan to make it interactive and measure effectiveness

  • Business card—scan to find out more and see a video on testimonials

  • Botanical Garden—scan to find out more about plants

  • Education—use QR codes to do a Treasure Hunt in the classroom

  • Resumes—scan to see a video of applicant

  • Newspapers—scan to find about more about article or author

  • TV—scan to find out more about characters

  • Resort brochures—scan to see video of resort

  • Catalogue—scan the code to place an order with pre filled order information

  • QR codes on garments that take you to Twitter

  • Trains—scan to get schedule

  • Appliances—scan for operating instructions

  • Historical site markers

  • Restaurant—menus and specials

  • CD/DVD—scan for bonus content

  • Airport signage—alert passenger to flight status

  • College campus—get list of events

  • Google map—interactive content, self guided tours

  • Greeting cards—send e-card to friend/loved one

  • Bus shelter—scan for bus schedule

  • Taxi stand—call to get taxi

  • Instruction manual—see video

  • Invoice—scan to view account history

  • Application—get free app

  • Window display—learn more about product



See also:

QR Home Page

Marketing Tactics Home Page

Marketing Home Page

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