Furniture Store Reminder Campaign When a shopper visits an American Signature home furnishings store and does not make a purchase, they...

Meher Montessori School case study Client information Founded in 1972 by Executive Director John Page, Meher Montessori School is an AMI...

Marketing Basics With modern variable printing, the text and graphics on each sheet of a press run can change to reflect the...

Embossing images requires creating a die — charges vary with size. Save money by discussing the design early in the planning process. Oftent

Standard drilling is 3-hole, but size and position of holes can be customized Standing dies can save you money During the design process,...

Die cut tab dividers can assist readers through sections of a binder Tab dividers have an approximate half inch section that extends past...

Anyone who has used Photoshop long enough is familiar with the Clone Stamp tool. This little gem has been a favorite for many a...

Using 100% black on small objects such as body copy text and fine keyline borders is recommended. But if you have a large background of...

Getting your file imaged onto the printing plate at the lowest cost Desktop Publishing Desktop publishing is the process of using the...

One of the first things to think about when creating a brochure is how it will fold. Making a plain paper folding dummy can help you...

Use the latest version of a page layout software — some programs require additional prepress steps Using the latest version of standard...

In InDesign, crafting well-formed documents will not only look better, but save you money in unexpected production costs. l. Images. ...

Digital printing — which affords mail advertisers almost infinite opportunities for highly persuasive personalization — demands careful...

Red, green, and blue (RGB) are the primary colors of light. Cyan, magenta, yellow and black (CMYK) are the primary colors of printing....

Considerations when printing photographs and special ink colors Viewing monitor colors as RGB Full color images viewed on a monitor are...

Color pointers from Leatrice Eiseman's Guide to Communicating with Color : When two variations of the same color, one light and one dark,...